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B2B Lead Generation Rep. (1-Yr Renewable Contract, WFH)

Montego Bay/Kingston, St. James/St. Andrew
Caribbean HR Solutions is the Caribbean's premier HR Outsourcing company specializing in Executive Search, Recruiting, HRO and Payroll services. We invite suitable candidates to join our team by applying for the following role: 

B2B Lead Generation Rep. (1-Yr Renewable Contract, WFH)

Job Summary
We are seeking an experienced Lead Generator (B2B) to support our company's B2B sales initiatives. The ideal candidate will possess an outgoing personality, strong communication skills, and a proven ability connect with prospects and business leaders/decision-makers. This role will actively focus on lead generation for both local and international clients, playing a pivotal role in setting up conversations and appointments. The incumbent must possess the ability to proactively source and prequalify leads from internet-based sources to build the sales pipeline and assist with driving revenue growth.

Key Accountabilities
  • Develop and implement effective lead generation strategies to identify and pursue potential B2B clients;
  • Actively search and identify potential leads through online channels, including but not limited to social media, industry-specific websites, forums, and databases, to build a robust database of prospects;
  • Conduct cold calling activities to reach out to prospects and introduce our services and solutions;
  • Evaluate and prequalify leads against established criteria, ensuring they meet the company's ideal customer profile (ICP) and are genuinely interested in our service;
  • Initiate and manage the process of setting up appointments for the internal sales team, ensuring a seamless handover for closing the deals;
  • Collaborate closely with the Business Development team to align lead generation strategies with the overall sales and marketing initiatives and campaigns.
  • Regularly update and maintain an internal database with accurate and up-to-date information on leads and prospects;
  • Provide regular reports and updates on lead generation activities, conversion rates, and overall progress to the management team.

  • A minimum of an Associate Degree in a relevant field is required;
  • At least two (2) years proven experience in US-based B2B sales, lead generation, and appointment setting, preferably within the services sector;
  • Demonstrated success in effectively utilizing cold-calling techniques and other lead-generation strategies;
  • Excellent communication and interpersonal skills, with the ability to engage confidently with prospects and business leaders;
  • Strong organizational skills and attention to detail, with the ability to manage multiple prospects and leads simultaneously;
  • Familiarity with CRM software and proficiency in Microsoft Office Suite;
  • A proactive and self-motivated attitude, with a strong focus on achieving and exceeding sales targets.

Though we appreciate all candidates, only shortlisted candidates will be contacted.

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